SOBA LAB 2025 guides SMEs on AI, finance strategies
BUKIT MERTAJAM: The second Star Outstanding Business Awards (SOBA) LAB for 2025 opened to a full hall of participants eager to find out more about “AI (artificial intelligence) and Digital Insights: Pushing Marketing to the Next Level”, which was the topic for the first session, and “Mastering Entrepreneurial Finances and Avoiding Pitfalls”, the topic in