Crypto payments have traditionally suffered from a pervasive “cold start” problem. Among other issues hamstringing the integration of blockchain-based digital assets as a payments mechanism, many potential customers simply don’t own any crypto and therefore can’t use it to carry out transactions. And that doesn’t really incentivize merchants to embrace crypto payments as an offering.
The cart doesn’t lead the horse, which is why payments innovations tend to check the boxes that end users need most. And sometimes the smallest boxes, or micro moments, can have the biggest impact. “Embedded finance solutions need to be embedded in the consumer’s flow in order to capture those micro moments when a consumer
Elon Musk has once again stirred up the cryptocurrency market by suggesting that dogecoin (DOGE) should be accepted as a payment method for Tesla vehicles. Dogecoin saw a 15% increase in value Thursday morning (March 14), after Musk made his remarks, Yahoo! Finance reported Thursday. Musk, a long-time supporter of dogecoin, first expressed his interest in the