March 15, 2025

NCR Voyix

Finance

3 Big Shifts From PYMNTS’ Embedded Finance and BaaS Report

As the financial services landscape rapidly evolves, traditional banks and financial institutions (FIs) find themselves at a pivotal juncture. The emergence of embedded finance and banking-as-a-service (BaaS) is revolutionizing the industry, pushing banks to adapt or risk being outpaced by nimble competitors from the Big Tech and FinTech sectors. A recent PYMNTS Intelligence report, “Embedded

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