August 25, 2025

Money management

Investors

Gen Z savvy investors but 55% living paycheck to paycheck: Can they achieve financial security with these money habits?

Bingeing on a heady cocktail of Instagram reels, K-pop and Boba tea, the Gen Z cohort— those born between 1997 and 2012—has emerged as India’s largest demographic group. Now aged between 13 and 28, a rising number of this generation is spilling into the mainstream, with supersized Stanley cups in tow. One in four Gen

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