April 19, 2024
Banking

How do you find the most effective keywords?

I’ve been working with a client whose business has fallen off a bit, and she wanted to update her website to make sure that it was optimized and working for her as a marketing tool — not just a line item in her budget. She’s had her site for a while, but it still looks

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Investors

Stock investors fear ‘no-landing’ economy could spell trouble. What’s next?.

While the U.S. stock market has been pricing in a “soft-landing” scenario for the economy, a blowout January jobs report, relatively strong corporate earnings, and Federal Reserve Jerome Powell’s comments during the past week could point to the possibility of “no landing,” where the economy is resilient while inflation stays target.   Such a scenario

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Investment

Wall Street’s biggest bear is leaving Morgan Stanley’s investment committee. What he got right – and wrong about the stock market.

Published: Feb. 2, 2024 at 6:47 p.m. ET One of Wall Street’s biggest bears will be giving up some of his duties, stirring memories for some investors and market mavens of a previous shakeup that proved ill-timed for the market. Mike Wilson will leave his post as chair of Morgan Stanley’s Global Investment Committee but

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Funds

Some of the Best Funds Charge Sales Fees. Here’s How to Skirt Them.

Commission-based “load” mutual funds and the financial advisors who still sell them seem passé, like riding a horse and buggy to reach your investment goal instead of a zippy new exchange-traded fund. Yet there are excellent load funds run by top fund managers at big shops. Of the 10 largest mutual fund families, six have

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Mortgage

Can ‘house hacking’ help Gen Z afford homeownership?

More than half of buyers in younger generations are interested in seeing if they can use “house hacking” — or rental income — as a way to afford homes, Zillow found in a recent survey.  And some loan officers, like John Birke of Movement Mortgage, have developed marketing aimed at tapping into this interest on

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Loans

Local man loans car to stranded travelers

They have put the middle stripe on the Mattoon-Tuscola road, and it is an interesting job to watch. The men on the job are not inviting a gallery, but there are always a few spectators who are watching the work with keen enjoyment. The broad black center stripe in the middle of the road is

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Banking

A Step-by-Step Guide to Local Keyword Research

Opinions expressed by Entrepreneur contributors are their own. Keyword research is a major step in any well-planned SEO strategy. This is due to the significance of keywords in things like content optimization and improving ranks on search engine results pages. Usually, keyword research is conducted as the first step to lay the foundation of the

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