July 16, 2025

Geoff Ira

Finance

The First Tokenized Asset That Set The Stage For Digital Finance

Geoff Ira is the CEO of TradeTogether, a Web3 firm specializing in digital assets and wealth management. getty When people speak of tokenized assets today, they often think of real estate, treasury bonds, securities or even rare whisky entering blockchain markets. But long before these sophisticated use cases, one simple product laid the groundwork: the

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