Over the past couple of months, proprietary reverse mortgage activity has been expanding. The HECM market leader has rolled out a new product, leading lenders in the space are singing the praises of their products’ performance, and existing players have aimed to bring new variations to the market. Does this make it a challenge to
the company also viewed the first quarter of the year as a “strategic turning point” for the FOA brand, according to CEO Graham Fleming. Brand moves “With the recent launch of our new ‘A Better Way with FOA’ campaign, we are redefining how reverse mortgages are understood, moving the product from the margins into the
Reverse mortgage leader Finance of America (FOA) recorded a quarter-over-quarter loss in the fourth quarter of 2024, but still notched a full-year profit. In a Wednesday earnings call, company leaders outlined their assessment of the reverse mortgage market moving forward, describing 2024 as a year of “momentum” for the company owing to the achievement of